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| Qualification Title |
Diploma in Strategic Marketing |
|---|---|
| Level | 7 |
| Credits | 120 |
| Assessment | Written Assignments |
This qualification is designed for learners who wish to pursue a career in the financial services industry, professional accountancy, banking and finance or management. The qualification equips learners with the essential skills and knowledge needed to pursue high level careers in all types of organizations in the public and private sector and within industry and commerce, both in the UK and abroad.
| Unit Title | ||
|---|---|---|
| Contemporary Issues and Principles of Marketing | ||
| Consumer Behaviour and Market Communications | ||
| Digital and Social Media Marketing | ||
| Contemporary Challenges and Strategic Marketing | ||
| Strategic Brand Management | ||
| Marketing Research Project |